최미주 사진
최미주
직급
조교수
전화번호
033-640-2220
이메일
m.choi@gwnu.ac.kr
전공
관광마케팅, 스마트관광
연구실
사회과학대학 325호

세부내용

학력사항

 

·         관광경영박사 l PhD in Tourism Marketing (2015). The Hong Kong Polytechnic University, Hong Kong

·         관광경영석사 l MSc in Tourism Management (2010). University of Surrey, United Kingdom

·         관광경영학사 l BSc in Tourism Management (2005). Sangji University, Republic of Korea

 

교육경력

 

·         (2024.3.1~현재) 국립 강릉원주대학교 관광경영학과 조교수

·         (2019.1.7~2024.1.20) 영국 국립대학교 Leeds Beckett University, 호텔 & 관광경영대학 부교수

·         (2015.8.3~2019.1.2) 홍콩 국립대학교 The Chinese University of Hong Kong, 호텔 & 관광경영대학 조교수

 

주요 연구 관심분야

 

·         관광 마케팅

·         호스피탈리티 마케팅

·         소비자 행동

·         빅데이터 & 인공지능 융합 관광

 

주요 전문 경력 및 대외활동

 

·         (현) Editorial Board Member, Journal of Travel and Tourism Marketing

·         (현) Editorial Board Member, Journal of Gastronomy, Hospitality, and Travel

·         (현) Executive Board Member, ATALAS Europe

·         (현) Chair of Special Interest Group on AI and Tourism, ATALAS Europe

·         (현) Fellow (FHEA), awarded by Higher Education, UK

·         (전) Chief Guest Editor, Special Issue on the Impact of Technology on Tourism and Hospitality, Journal of Hospitality and Tourism Research

·         (전) Certified Hospitality Educator (CHE), awarded by American Hotel & Lodging Education Institute

·         (전) 영국 University of Surrey 학부 프로그램 외부감사 총괄 위원

·         (전) 영국 University College Birmingham 학부 프로그램 외부감사 총괄 위원

 

 

외부 연구비 수주실적 및 수상경력

 

·         2023 한진그룹 산하 정석물류학술재단, [여행/관광 부문] 최영준 (이화여대) & 최미주 (국립 강릉원주대학교) 공동 수주 / 금액 29,000,000원

·         Principal Investigator of Joint Education Program 단독 수주 – Innovation Week 2018: Taiwan Collaboration Fund 2017-2018 (HK$ 45,000), Office of Academic Links China, CUHK.

·         Best Paper Award, International Conference on Tourism (ICOT 2023), Nicosia, Cyprus.

·         Research Award, Recipient of International Faculty Mobility Scheme for 2016-2017 단독수주, The Chinese University of Hong Kong.

·         Rising Researcher Award, 2016 TOSOK: The 80th International Tourism Conference, Korea, 13-15 July 2016.

   Topic: Examining the factor related to tourists’ perceived value of shopping tourism

·         Best Paper Award, WHTER & ICES 2015 (World Conference on Hospitality, Tourism, and Event Research & International Convention and Expo Summit), Korea, 20-22 May 2015.

   Topic: Trust of tourists toward shopping destinations: Development of a shopping destination trust scale

·         Best Paper Award, Global 2014 & 11th ATF (Global Tourism & Hospitality Conference and Asia Tourism Forum), Hong Kong, 18-21 May 2014.

   Topic: Shopping tourism: A review of tourists’ shopping in tourism research

·         PhD studentship (2012-2015, HK$ 450,000), The Hong Kong Polytechnic University

·         Merit-based scholarship (2001-2005, KRW 20,000,000), Sangji University

 

주요 자격증

·         관광통역안내사 (영어)

·         국외여행인솔자

·         국내여행안내사

 

연구실적

·         SSCI 10% 이내 국제학술지 다수 출판.

·         자세한 실적리스트는 Google Scholar (하이퍼링크 포함) 및 아래 ID 참고.

·         ORCID ID: 0000-0002-4581-0029